Shop Nordic Style With The New Moomin x 7-Eleven Limited Edition Eco-Friendly Bags

Hi Huneybees,

7-Eleven - Singapore's favourite convenience store is collaborating with Scandinavia's beloved enchanting fairy tale Moomin to launch an exclusive collectible range of limited-edition bags, made with sustainable materials (certified by the Global Recycle Standard) that are bound to make your shopping trips more enjoyable.

Created by Tove Jansson and known as Finland's crown jewels, Moomins are loved by the Finnish for embracing Nordic values like equality and balance. These timeless Finnish characters (Moomin, Snorkmaiden, Little My, Snufkin, Moominpappa, Moominmamma, Stinky, and the Hattifatteners) are wildly popular and adored around the world, with their presence found in theme parks, cafés, and even clothes and accessories.

#GoGreen Moomin Bags Redemption Details

There are 6 designs to get and they are only available via 7-Eleven's latest Shop and Earn stamps program; blind box style:

• Receive 1 stamp upon a $5 purchase at any 7-Eleven, and redeem a bag (the design of the bag will be not disclosed prior to purchase) with every 3 stamps and a top-up of $8.90 or 400 YUU points and $5.90 in cash
• 7-Eleven star products will get an additional stamp
• Stamp collection period – 15 Feb to 11 Apr 2023
• Redemption period – 15 Feb to 18 Apr 2023, or while stocks last

Little My Red Tote
Size: Approx. 32cm (width) x 38cm (height)

Looking for something to accessorize your spring or summer outfits with? This Scandinavian-style tote made with floral patterns featuring Little My will amp up the cuteness factor of your outfit. Spacious enough to fit notebooks, laptops, A4 folders, and more, it comes with a long strap to be comfortably worn over the shoulder and is perfect for carrying to school or work.

Snufkin Green Crossbody Pouch
Size: Approx. 22.5cm (width) x 17cm (height)

This multipurpose crossbody pouch features Snufkin in classic forest green and its utilitarian design with a rope shoulder strap can hold A5-sized items. The perfect carry-on for a day trip!

The Moomin Family Lunch Bag
Size: Approx. 23cm (width) x 15cm (height)

Get yourself this adorable lunch bag featuring the iconic Finnish fairytale characters – Moomin, Snorkmaiden, Moominpappa, and Moominmamma. Stowing and removing your lunchbox from the bag is simple, thanks to its wide-mouth design and dual zipper clasp.

Moomin Yellow Shopper
Size: Approx. 45cm (width) x 38cm (height)

Brighten up your day with this vibrant yellow shopper bag showing a dainty design of Moomin gathering wildflowers. Shop in style with this spacious yet lightweight bag, which can store your groceries with ease and can be worn over the shoulder. It is portable and can be simply stored by folding and rolling it up.

Moominvalley Orange Doc Pouch
Size: Approx. 22cm (width) x 16cm (height)

Add a stylish factor to your outfit of the day with this vibrant orange multi-use zipper pouch. Moomins and Hattifatteners are featured enjoying drinks and goodies in a party bag produced from recyclable materials. Its approximate A5 size makes it large enough to hold a tablet or serve as a makeup bag for all of your essentials.

Moomin In Nature Shoulder Tote
Size: Approx. 30cm (width) x 35cm (height)

Moomin, Little My, and Snufkin are all featured on this vivid blue Scandi-style bag, and it is a must-have to complete your 7-Eleven x Moomin merch collection. The bag comes with a handle and a long shoulder strap, so you can wear it cross-body or carry it in your hand. Made with thick durable cloth, it is big enough to fit everything you need for a day at work or play while still leaving room for more.

Stay hydrated with Moomins mini tumblers

To match your adorable bags, get your hands on 7-Eleven's Moomin-featured mini tumblers too! Look out for three new limited edition designs landing in 7-Eleven stores across Singapore from 15 February 2023! Enjoy your favourite hot or cold beverages in these multicolored flasks featuring playful Moomins characters. 7-Eleven patrons can buy these with any purchase and a top-up of $15.90 or 500 YUU points and $8.90 in cash.

*Transactions involving tobacco products, parking coupons, bill payments, top-up services, electronic gift cards, lottery sales, and sales from pre-order and delivery platforms do not qualify for stamp collection.

So, let's get shopping and start your Moomin collection.

For more information, visit  www.7-eleven.com.sg   

All images courtesy of 7-Eleven Singapore. #7Eleven

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ZALORA Launches Exclusive Jason Wu GREY x Sometime by Asian Designers Tote Bag This June

Hi Huneybees,

Jason Wu is a leading global design talent based in New York, that has dressed some of the most famous and influential people around the world. His design aesthetic of matching glamour with American sportswear has created many timeless classics, putting him on the global fashion designer scene.

Coming June, you can get to own an exclusive piece that is designed by Jason Wu himself and  Sometime by Asian Designers. A tote bag collection consisting of 2 sizes and 6 colours are exclusively available to Asia via ZALORA, Asia's Online Fashion ecommerce platform.

Jason Wu GREY x Sometime by Asian Designers Edie tote bag are only available in Malaysia, Singapore, Indonesia, Taiwan, Hong Kong, and the Philippines being the first international designer collaboration by ZALORA and Sometime by Asian Designers.

Jason Wu, who is based in New York, cites the bag’s bold colour block details as reflections of Josef Albers’ square paintings. “The inspiration for the Edie tote comes from my love of mid-century art and architecture. Pairing the old and the new, the modern silhouette of the bag truly reflects the timeless sensibility of the collection."

Designed with practicality in mind, the Edie is crafted vertically with three additional compartments. It closes up with a concealed magnetic hardware, ensuring accessibility and convenience. There's the shoulder tote bag version and a mini version which comes with a shoulder sling. They are available in colours ranging from Slipper, Soft Pink, Creme, Orange, Mustard, and Ultramarine. The Edie tote in Ultramarine, will be exclusive to Taiwan to honour Jason Wu’s birthplace.

Bringing the design to life, Sometime’s Head of Product, Nicole W. said that, “Jason Wu is an extraordinary burst of creative energy in the fashion industry. It was our job to make sure that his design continues to inspire bag lovers and at the same time, for our clientele to own exceptional quality bags”.

Bag lovers should get ready to spoil themselves as the tote will retail between the price range of SGD199 for the large Edie and SGD149 for the mini version. You will be able to purchase the Jason Wu GREY x Sometime by Asian Designers Edie tote bags exclusively on www.zalora.com from 4th June 2018, 11.00am (SGT).

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