The Competition To Win The Best Sleepwear With Crowne Plaza

Hi Huneybees,

Leading up to World Sleep Day and Crowne Plaza held a "Dressed to Rest" Design Contest. Design students from across Asia and Middle East submitted their sketches of their interpretation of a stylish sleepwear that combines both form and function for the traveller, who's come to rest in Crowne Plaza.

With the judging panel - Eugene Baey (Head Coach of Sleep Easy Centre Singapore), Theresa Prgasam-Sidhu (Director Brand Management of Crown Plaza Hotels & Resorts), Lucy Mary Jones (Head of Department/Principal Lecturer - Department of Fashion Studies of Nanyang Academy of Fine Arts) and Samuel Wong, Creative Director of evenodd.

Feeling comfortable and having a good night's rest is so important.

After initial round of voting through Instagram #DressedToRest, shortlisted students were invited to create their designs and bring them to life and on World Sleep Day, they were presented and fight for the winning prize!

So here are the top 9 looks...

Designer Name: Choi You Mi (Jenny)

Designer Name: Laurensia Salim

Designer Name: Isabella Valencia (Pics Removed Upon Request)

 

 Designer Name: Mai Takemori

 

 Designer Name: Silvia

Designer Name: Nur Hidayahwati Binte Mohd Esa

Designer Name: Alex Ishibi

Designer Name: Jessica Paolo

So, now that you have seen the shortlisted pieces, which ones are your favourite? Which ones you hope to see hanging in the hotel rooms waiting for you?

The big winner was the piece done by Mai Takemori! There was a flow of elegance in the sleepwear and I loved that she considered the part where the dress could be pinned for a waistline or simply let it flow. Any lady of any size could fit into it. Agree?

For more about Crowne Plaze Hotel, please go to www.twitter.com/CrownePlaza and www.facebook.com/CrownePlaza.

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Crowne Plaza Promotes Budding Fashion Talent with ‘Dressed to Rest’ Design Contest

Hi Huneybees,

Crowne Plaza Hotels and Resorts has challenged budding design students from across the region to design stylish sleepwear that help to promote a good night’s sleep. As part of the ‘Dressed to Rest’ competition, students must create a design which combines both form and function for the traveller on the road to success.

From 6 January 2014 fashion design students across Asia and the Middle East, are invited to submit a formal sketch accompanied by a description of their design and inspiration via Instagram, by using the hashtag, #DressedtoRest. The submissions will be judged in Singapore, by Theresa Pragasam-Sidhu, Director Brand Management, Crowne Plaza Hotels & Resorts, Lucy Mary Jones, Head of Department/Principal Lecturer, Department of Fashion Studies, Nanyang Academy of Fine Arts, Samuel Wong, Creative Director, evenodd and Eugene Baey, Head Coach, Sleep Easy Centre Singapore. The number of public votes the design sketches attract on Instagram will also be taken into consideration.

“We do our best to make Crowne Plaza hotels and resorts places that are conducive to getting a good night’s rest. We know that a peaceful sleep helps our guests stay on the top of their game, which is why we want to create comfortable and stylish clothing to help them rest and rejuvenate after a hard day’s work.

With the incredible talent of local fashion students and knowing how competitive the fashion world is, being able to help promote and celebrate up and coming designers is the perfect way to highlight some new and fresh ideas on how to get Dressed to Rest. Our expert partners will help provide insight into fashion and sleep ergonomics to help inspire their creations.” --- Theresa Pragasam-Sidhu, Director Brand Management, Crowne Plaza Hotels & Resorts

The competition criterion takes into account overall design, comfort for a good night’s sleep, creativity and consistency with the Crowne Plaza brand. Voting takes place via a dedicated Statigram page that will host all #DressedtoRest submissions and allow both the public and judges to review and vote for their favourites.
After the initial round of voting, 10 shortlisted students from each market will be invited to create their designs and bring them to life, with the Grand Winner being announced on World Sleep Day which is on 14 March 2014.

In each of the countries the competition is taking place in, there will be one Grand Winner from each crowned, including the UAE, Singapore, India and Japan. A winning design from South Africa has already been chosen, as part of a sleepwear competition which took place in partnership with South Africa Fashion Week, while a separate ‘Dressed to Rest’ design search in Australia will begin in March. Ultimately, there will be a six-piece collection of Crowne Plaza sleepwear – one from each of the diverse markets.

The competition is only open to fashion design students from ESMOD Dubai (UAE), Pearl Academy of Fashion (India), Sugino Gakuen (Japan), Nanyang Academy of Fine Arts (Singapore), LASALLE College of Arts (Singapore), Raffles Design Institution (Singapore) and any accredited design institutions based in Singapore.

Students should submit their sketches with their name, country, a short description, what makes it stylish and ideal for a good night’s sleep, as well as use the hashtag, #DressedtoRest.

For more information on Crowne Plaza Dressed to Rest contest, please visit: http://statigr.am/contest/pyzw/crowne-plaza-dressedtorest-contest.
Submissions close 2 February 2014.

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AFF 2013 - PARCO next NEXT

Hi Huneybees,

It was always a fun to attend a local designer's show and last week, it was full house at the Parco next NEXT show. With surprises like beatboxing, burlesque dancing, rollerblading girls, the whole show was all about fun and swag, not a moment break!

Presenting the Spring / Summer 2013 collections of eight Singapore labels from the  2012/2013 batch of designers at Parco next NEXT, it was all suitable for our hot, hot weather...

Rêvasseur 

Having influences from her stay in Japan and New York, designer Gilda Su has always presented a certain quirkiness in her designs and it was always fun to see her collections. This time, it was no different.

Being inspired by the New York’s Fleet Week, the whole collection - Ships Ahoy!, was nautical inspired and there was even a sense of sexiness too!  I love some of the head pieces (sailor caps) too, bet alot will be saying 'Aye Aye Captain' too!

The looks are pretty wearable,  for hot summer weekends or for that cruise trip you've been planning for and they can go from day to night easily.

Coupé-Cousu

The Spring / Summer 2013 collection brings you across the universe,  touching the stars and bringing the starry gold dust back with you.  Tailored shirts, well-fitted pants and clean lines keep the look smart, while the gold glitter and trimmings gives it a little disco-fever twist, just nice for you to shine for the night.

kaehana

Hana is all about enbracing those lady curves, showing that fashion is not just for the skinny bones. Presenting the first piece herself on the runway, she also included her fans and friends to model her season's collection - Ride The Winds.

She has always been bold in using her colours and playing with prints, so with this collection, she had integrated  the camouflage patterns with a touch of the Orient - phoenix motifs and zebra stripes. Paired with bold, strong, handmade woven accessories by Foreword Labels, you will definitely be strutting your inner Wonder Woman stuff!

20:TWOTHREE

This brand is all about  androgynous dressing, so to present that, they had the models sent down the runway in plastic masks, which I was telling my friend, definitely a statement and I wana get  my hands on them...

It's mainly a monochrome collection and it had that minimalistic beauty, yet not forgetting versatility, with pieces that can be worn several ways. Totally digging the collection.

WSDM

Who says that men have to be in white t-shirts and jeans? WSDM presented pastels, bright neons and even polka dots in their Spring Summer 2013 collection, totally wearable pieces for the new-age metrosexuals, which definitely make the ladies turn heads!

Lion Earl

Fashion + Architecture = Structured Body Contouring Collection

This 3rd Lion Earl collection never continues skin tight, body contouring dresses. Sexy killer dresses for the lady in you and this time, drawing inspirations from science fiction movie - TRON, Lion Earl has a added sense of swag in this collection - "Moon Crust"

Sleek racer lines on bandage dresses, and dramatic pleated peplum with graphic print tights were all present in this collection and their final look, with the fake mohawk model working that see through dress is simply how a heroine would look if she was attending a dinner function.

evenodd

Evenodd presented alot of embelished pieces, cleverly placed studs, dots and hmmm, hot shorts.....

For the first time, the designer - Samuel also had pieces for the ladies.

Mash-Up

As always, they are a fun-loving bunch and their runway show was no exception. Bringing back Freddy the beatboxer and hot babes spotting their streetwear rollerbladed down the runway, cheering the crowd on, as an opening act. 

With bright tribal prints, pop culture influence and my favourite neon palettes, it's hard not to be the center of attention everywhere you go. It's interesting that they have also integrated bike chains and circuit boards as the accessories for the models.

Kudos to Singapore designers and performers. 

Support local, Go SINGAPORE!

Side Note:

Here are also some of the gorgeous fashionista-s (and myself) spotted that day.

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